A well-trained workforce not only benefits the organization (by helping achieve the organizational goals) but also helps the learner survive in this ever-changing marketplace. One way to motivate employees and get them to attend training is to make the sessions effective and engaging. And with eLearning, the sky is the limit. From adding audio, videos, and quizzes to using simulations, scenarios, and interactions, there are so many ways you can make the courses interesting.
The umbrella of web accessibility covers users with visual, auditory, physical, speech, cognitive, and/or neurological disabilities. In this article, we’ll hone in on the many advantages of incorporating Text to Speech (TTS) on websites and other digital platforms for businesses, organizations, and associations for the greater online population. Not to mention a business’s own employees. Text to speech is an assistive technology that provides another way to consume the content a business publishes online. It makes the content audible, and so it extends the number of people online who can access it. Businesses that integrate TTS technology benefit from:
Increased web presence. Websites with TTS technology attract some of the 774 million people worldwide with literacy issues and 285 million people with visual impairments. Also, speech-enabling web content does not interfere with usability for those without disabilities. It actually aids all other populations, including older users and foreign/non-native speakers.
Saved time and money.
Easier implementation with the Internet of Things (IoT). TTS is not only important for a website but also for the future of Business. With TTS, users can consume digital content across multiple devices and with a signature omnichannel TTS voice.
Word-of-mouth marketing. Adding an alternative way to consume content online enhances the user experience. Visitors are far more likely to return to and recommend websites where they have had positive experiences. And even in our age of social media marketing, word of mouth is still the most important platform, according to Forbes.
Increased positive image by demonstrating a commitment to social responsibility (CSR). By implementing TTS technology across a company’s digital platforms, the company is contributing to its CSR. CSR has been shown to boost financial performance, elevate brand reputation, improve sales, increase employee retention, and open doors to capital and funding.
Enhanced employee performance with corporate learning programs. With TTS technology, HR departments and e-Learning professionals can make learning modules and employee training much easier for employees to learn, anywhere and at any time.
Top 5 TTS Benefits for End Users
Here are some of the specific ways that various groups see a better experience with text to speech:
Extend the reach of your content –
With TTS, your content is accessible to a wider audience, including those with literacy difficulties, learning disabilities, reduced vision, and language learners. As well as opening doors for anyone else looking for easier access to digital content.
Accessibility is relevant –
It is estimated that 15-20 percent of the world’s population suffers from a language-based learning disability? Is it true that 14 percent of adults in the United States are illiterate or only possess basic reading skills? The online population is better able to understand your content when it is audible. Reading and highlighting the text are done simultaneously to make it easier for the reader to follow along.
Populations are evolving –
Globally, there are 244 million foreign-born people (an increase of 70 million since 2000). Schooling in the host country’s language is a very real problem for migrants and their families.
A growing elderly population depends on technology –
It is expected that the number of people aged 60 and over will grow by 56 percent between 2015 and 2030 (Source: www.un.org). The Internet is used by more than half of the senior population in the United States on a regular basis. On the Internet, digital content is accessible in multiple forms.
People are increasingly mobile and looking for convenience –
In the US, a growing share of time spent on digital content is on mobile devices, and connected devices are in demand globally. You can listen to any digital content through text-to-speech, including news articles, PDF files, and e-books!
In addition to allowing people to enjoy, TTS also provides them with an option to consume content on the go, taking the content away from the computer screen and into an environment that is convenient for them.